Client: Wilson Sporting Goods
I’m excited to reveal a sneak peak of my work for Wilson X Connected Football; The world’s first smart football.
In anticipation of the Fall 2016 launch, Wilson is kicking off a Mobile Beta Tour with the first ever public demo in the Bay Area for Super Bowl week. I shot all the key art photography, currently being used online, outdoor and on the back of one badass looking truck! For me it’s the dream campaign; a legacy NFL brand, a Super Bowl launch and gritty black and white photography. Couldn’t be better. Check it out here and there’s more to come. Happy Super Bowl everybody!

Couple months of hard work by many got us to this point of hitting the road to #superbowl50 Now get ready for the #wilsonX football tour @elementol2 #ourfirstcompliment

A video posted by Ivan D. Lopez (@ilo_316) on Jan 23, 2016 at 10:04am PST